NTS offers Digital Rights Management (DRM) technologies with CoreMedia (Germany) ensuring that digital media files can only be used when the user acquires rights to do so – either for preview, rental (limitation of usage frequency or time period) or complete purchase.
Digital Rights Management (DRM) technologies ensure that digital media files can only be used when the consumers acquire rights to do so – either for preview, rental (limitation of usage frequency or time period) or complete purchase.
Most DRM tools merely blunt the forward usage and while doing so they kill promotion. Mobile DRM by CoreMedia, Germany addresses this issue uniquely through its Super-distribution feature.
For this extremely large and attractive Market space, NTS is in advance stage of finalizing the deals with a number of content providers and mobile service providers. Besides NTS is also progressing with various music, games and other entertainment content creators.
Super distribution: Peer-to-peer - a highly effective marketing method
Super-distribution, a viral marketing tool, is a sales method that uses peer-to-peer data transfer to its advantage, rather than seeing it as a threat. Users are free to share encrypted media files such as ring-tones, music tracks, videos, images, games and other kinds of content. Free previews enable users to try out content for some time to start with, but the key and rights to use the content in full must be purchased separately by each consumer.
By separating encrypted content and usage rights (including the appropriate key), providers can allow customers to transfer the content from device to device (e. g. via MMS or Bluetooth). Peer-to-peer recommendations and data transfer significantly reduces load on conventional sales, marketing and customer service costs.
CoreMedia DRM also allows a reward mechanism for Super-distribution allowing multiple copies to be made. Customers can be rewarded for their recommendations. Distribution channels can be analyzed with great accuracy. CoreMedia software secures digital content throughout the distribution chain – even if content is passed on to multiple devices.
Consider this opinion:-
“For the music industry, super-distribution is a very promising and fascinating concept. We see CoreMedia DRM as a state-of-the-art platform with which to generate new sales channels for our artists via new music services and innovative P2P concepts”
- Tim Van Dyk, Director New Business & Market Research, Warner Music Group Germany
NTS - CoreMedia Partnership: NTS (NetEdge Tele Solutions) are System Integration partner to CoreMedia. While CoreMedia provides the DRM technology, NTS manages the Operations & Support as ASP. The Application is run at NTS’ well equipped Data Centre at Noida/Delhi & managed by qualified & experienced professionals.
No other Digital Rights Management System can boast the proven experience, strong market position and flexibility of CoreMedia DRM and the quality of Operations Management by NTS.
Please visit our website: www.netedgetelesolutions.com
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